Providing market intelligence for more than 35 years

Family caregivers and older adults face numerous challenges in managing health and daily activities. Technology offers promising solutions to ease their burdens and Parks Associates’ ongoing research of the consumer tech markets highlights these opportunities.

Parks Associates’ research shows that family caregivers value devices with features such as fall detection, alerts in case of fire/smoke/gas, voice calling solutions, and alerts if stoves and burners are left on have universal appeal regardless of where the senior is living.

From the article, "The Smart Money: Technology for Independent Living" By Elizabeth Parks

Previously In The News

23% Of US Millennials Are OTT-Only

23% of Millennial heads of household are OTT-only households, higher than the national average of 15% among all US broadband households, according to Parks Associates. The firm’s analysts also note...

US Homes Watch Four Hours Of Web Video Per Week On A TV

Parks Associates new report Tracking Eyeballs: Video Analytics and Measurement warns that consumers might increasingly use ad-blocking solutions while streaming video if the digital advertising method...

Broadband’s New Race to the Top

One of the challenges in selling faster broadband services is consumers don’t necessarily know what “faster” really means. Historically, most consumers have little idea what broadband speed they have...

OTT Subscriptions Up 12% In US Since 2014

Netflix, WWE Network, and Hulu have the highest Net Promoter Scores among major OTT video services in the US, according to Parks Associates. The international research firm notes that adoption of O...