After a spike in purchases of safety, security, and technology products during the pandemic, the latest Parks Associates research indicates security system adoption has stabilized at roughly 32% of U.S. internet households.
Parks Associates research indicates that less than 10% of security system owners reported purchasing their system in the past year – matching a low point since the beginning of the pandemic. When considering the margin of error, this rate is at near parity with recent quarters, but the slow housing market and depressed consumer spending are having an impact on security system sales.
From the article, "The Smart Money: Residential Security System Sales Sluggish" by Daniel Holcomb
WWE has been at the forefront of the media industry’s attempts to establish a business providing programming straight to viewers, without an intermediary like cable or satellite networks, while still...
Smart home products have to create new value if they are to be adopted. That’s the conclusion of a new study on various aspects of the Internet of Things, including smart lighting and other smart p...
Almost three quarters (71%) of U.S. consumers would want a move-in ready home and almost half (44%) of those define that as a home with smart home technology already installed. The survey of 1,300...
Meanwhile, connected TV viewing continues to increase, and connected TV apps are playing a role in driving the growth. Research firm Parks Associates teamed up with online video shop Ooyala to study v...
