Providing market intelligence for more than 35 years

In The News

The race to build command centers for smart homes

Market researchers at Parks Associates recently estimated that US shipments of such devices would exceed 20 million units by the end of 2014—increasing to nearly 36 million units by 2017—with about 13% of U.S. households with a broadband connection owning at least one smart-home device.

From the article "The race to build command centers for smart homes" by Don Clark.

Previously In The News

‘Subscription Fatigue’ Not Slowing OTT Proliferation After All: Research Firm

The popular “subscription fatigue” narrative is that consumers have topped out on the number of over-the-top services they’re willing to pay for and are now in pruning mode. But Parks Associates—wh...

Comcast Pursues Bigger Piece Of Smart Home Market

“First and foremost, we have over the past year and a half focused heavily on disrupting the home security market,” Dan Herscovici, senior vice president and general manager of Xfinity Home, said in a...

Study: Spanish-Speaking Subs More Likely To Pay For TV

“While pay TV penetration has declined among U.S. broadband households, adoption has remained steady among Spanish-preferred and bilingual households over the past few years,” Brett Sappington, Parks...

SVOD MARKET: Survival of the Fittest

Perhaps the bigger surprise is that more haven’t exited the market — yet. “We’re finding that there are many services that are … getting enough subscribers just to be able to be sustainable,” Brett Sa...