In The News

The Multiple OTT Service Explosion

June 11, 2018

Radio and Television Business Report

OTT video is firmly established in the U.S. entertainment marketplace, and new research from Parks Associates only puts an exclamation point on the new reality of how Americans consume video entertainment.

More than two-thirds of U.S. broadband households have an OTT service. But, it is the percentage of U.S. broadband households that have more than one subscription that is more noteworthy.

From the article "The Multiple OTT Service Explosion" by Adam Jacobson.

Previously In The News

Sling TV has a secret weapon to win over cord-cutters–the humble TV antenna

Mitch Weinraub, AirTV’s director of product development, says a majority of Sling TV’s 2.2 million subscribers already use an antenna somewhere in their homes, and a recent Parks Associates study foun...

Amazon’s new smart speaker is a TV streaming box, and vice versa

The Fire TV Cube will be an interesting test for full-blown streaming boxes, which have fallen out of favor as most consumers opt for cheaper streaming dongles that can fit behind a television. Last y...

Instant View-Federal Judge OKs AT&T Takeover of Time Warner

BRETT SAPPINGTON, DIGITAL ENTERTAINMENT RESEARCH DIRECTOR, PARKS ASSOCIATES, DALLAS: "If you're AT&T, who do you want to include in your own skinny bundle? The channels you own. This means if you'r...

CBS sees consumers taking as many as 10 OTT video subscriptions

If DeBevoise’s 10 OTT service prediction comes true, and Parks Associates’ latest top 10 U.S. OTT video service rankings hold up, then All Access and Showtime OTT have a good shot at making the cut as...

‹
1
2
...
490
491
492
493
494
495
496
...
781
782
›