Providing market intelligence for more than 35 years

In The News

The Latest On Gadgets: Under Armour unveils fitness gadgets

However, the South Korean electronics and consumer electronics product manufacturer chose not to unveil the new smartphone. Apple Watch went on sale along with great offerings from the likes of Huawei and FitBit. The rapid advances in mobile processors has made it possible to produce sophisticated chips that use very little power cheaply. Please see our terms of service for more information.

According to an analyst for Parks Associates and 20-year CES attendee, "I think disruption across industries in tech has allowed smaller companies to play significant roles in the evolution of the industry".

From the article "The Latest On Gadgets: Under Armour unveils fitness gadgets" by Frances Clayton.

Previously In The News

Research: Free trials influence over half of OTT subs

Parks Associates research finds that over 50 per cent of US broadband households that subscribed to an OTT video service within the past year indicate that the service trial played a key role in their...

What do people who don’t have smart home products want from them? Savings

Smart home devices are basically everywhere now, but some people are still holding out on inviting internet-connected appliances into their home. So what would finally get them to adopt the Internet o...

Parks: Cord-cutting Up

Cord-cutter consumer research from Parks Associates shows the percentage of US broadband households that use only antennas to receive TV has steadily increased since 2013 to reach 15 per cent. The fir...

19% US Households Cancel OTT

According to market research firm Parks Associates’ OTT Video Market Tracker service, the churn rate for OTT video services is 19 per cent of US broadband households, indicating roughly one in five ho...