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The Future Of Solar In The Smart Home

While that may not sound like a lot, further Parks Associates' research shows close to half of consumers' interest in energy storage has piqued.

"Consumers are interested in taking an active role in the energy grid -- 40 percent of U.S. broadband households are very interested in the ability to store unused power and sell it back to the grid," said Tom Kerber, director of research, Home Controls & Energy, Parks Associates. "As rooftop solar reaches retail parity across the U.S., integrating generation and smart home products can drive significant value..."

From the article "The Future Of Solar In The Smart Home" by Barbara Vergetis Lundin.

Previously In The News

Subscribers Churning Through Video Streaming Services At ‘Record’ Rates During Lockdown

A new study has good news and bad news for the proliferating group of subscription video-on-demand services, especially the big new ones backed by major media companies. On the one hand, consumers are...

YouTube Enters "Free TV" Streaming Wars, Adds Access To Nearly 4,000 Free Classic TV Episodes

Consumer adoption of connected TVs continues to skyrocket. Insights from Parks Associates suggest that more than 56% of American households own a “Smart TV.” This is while cable and satellite provider...

Netflix Earnings Preview: Is Streaming Video Giant Still Snagging New Subscribers?

On top of that, the industry churn rate—a metric used to reflect cancelled subscriptions to streaming services overall—shot up 41% in Q1, the most recent statistic available, as consumers experimented...

A Challenge For Video Streamers Will Be Keeping Subscribers

A Parks Associates analysis reported that SVOD churn rate dropped from 46% in third quarter 2019 to 38% in third quarter 2020. Among recent launches, the churn rate of Disney+ was at 13%, and HBO Max,...

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