Providing market intelligence for more than 35 years

In The News

The Best Smart Home Tech from IFA Berlin

The Connectivity Standards Alliance said it’s seeing “consistent growth” from Matter certifications, and vendors here increasingly positioned Thread radios and multi-admin support as table stakes, rather than spec-sheet filler. That alignment is long overdue — according to research firm, Parks Associates, over 4 in 10 internet-equipped U.S. households own at least one smart home device, but the fragmentation is still among the most common complaints.

From the article, "The Best Smart Home Tech from IFA Berlin" by Bill Thompson

Previously In The News

What Shifting Data Use Means for Pay-TV and Video Services

As changes in the pay-TV industry continue to disrupt traditional providers, organizations will begin to incrementally establish a new data-centric culture. In large, established organizations, cultur...

Comcast, Walmart in Talks to Develop and Distribute Smart TVs

Comcast is fairly late to the game in distribution of streaming apps. Roku and Amazon together have a roughly 70% share of the U.S. market for streaming-media devices, with Apple in third place, accor...

HBO Max Is Finally Coming to Amazon Devices

Amazon and Roku together control more than 70% of the streaming-media player market, according to industry researcher Parks Associates. From the article "HBO Max Is Finally Coming to Amazon Devices...

Forget the Streaming Wars—Pandemic-Stricken 2020 Lifted Netflix and Others

About 60% of U.S. households currently use Netflix, according to research firm Parks Associates, and it still holds a sizable lead over most of its rivals—though some new entrants are gaining ground f...