Providing market intelligence for more than 35 years

In The News

The Apple TV is lagging behind its biggest rivals

When it comes to streaming set-top boxes, the Apple TV may get most of the attention, but it's not the device used by most in the US for streaming video.

According to a new study by the research firm Parks Associates, the Apple TV only accounts for 3.6% of all video streaming to televisions in the US, while its biggest rival, Roku, accounts for nearly 10% of streaming.

But even more interesting, video game consoles like the Xbox and PlayStation are the most popular streaming devices for TVs. The study broke down streaming by brand, lumping all models of the Apple TV, Roku, and video game consoles together. 

From the article "The Apple TV is lagging behind its biggest rivals" by Steve Kovach.

Previously In The News

12 Easy To Install Wireless Outdoor Security Cameras Without Subscription

Parks Associates, an American research firm, carried out a survey and noted that as of the end of 2021, 14% of homes with access to the internet had a network-connected security camera, while 15% of h...

Free Parks Associates White Paper on MDU Networks

The free Smart Living: Elevating the Resident Experience white paper from Parks Associates highlights new ways to serve the resident with enhanced experiences across all property classes. It investiga...

Self-directing the hotel room experience

The panel of experts included Anna Scozzafava, VP/general manager, extended stay brands, strategy & operations, Choice Hotels International; Ron Pohl, president, international operations, BWH Hotels a...

Amazon Shuts Down Smart Home for a Week Over Racist Slur Claim

In May, a white paper by Parks Associates, a market research firm, compiled with Iris, a cyber protection company, found among 10,000 internet-connected households surveyed, nearly half reported exper...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive