Providing market intelligence for more than 35 years

In The News

The $8,000 fridge: why appliance makers are aiming upscale.

OLED TVs, which start at about $2,300, have helped LG increase its market share in the $1,000-up range to 15 per cent in a mature TV market, Gagnon said. Samsung has 51 per cent of that high-end TV market, while Sony has 21 per cent. Samsung, for instance, has an 80-inch curved 4K SUHD TV, also priced at about $20,000.

"Because TV prices overall are falling, TV makers are seeing lower profit margins on all TV sales," said Brett Sappington, senior director of research at Parks Associates. "The highest-end premium market is the one place where the margins are still high."

From the article "The $8,000 fridge: why appliance makers are aiming upscale." by Mike Snider.

Previously In The News

The Arrival of OTT Live Video

Today, every major television outlet is in the midst of launching or advancing their direct-to-consumer VOD streaming services. Consumers now have more control and choice than ever, and the industry i...

The TV Antenna Rises Again

In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...

OTT At A Tipping Point, Poised For Rapid Growth

Parks Associates estimates that 86 million streaming media players will be sold globally in 2019. And as streaming subscriber counts continue to grow, the services will be better positioned to bid for...

Over 60% of Free Trial Users Will Pay for Service: Vimeo Report

For services considering offering a free trial, Vimeo says having an app is helpful. Potential customers are 33 percent more likely to sign up for a free trial through an app than through a website. S...