Providing Market Intelligence for 40 Years

In The News

Tech Enabling New Apartment Experiences

Internationally recognized market research firm, Parks Associates, reveals that 57 percent of MDU managers report having a lighting control system in their largest property; 26 percent have an energy management/monitoring system, and 13 percent have a smart home device or IoT platform/hub. Additionally, 44 percent of properties with energy management systems incorporate internet-connected devices such as smart thermostats and smart lighting into the system for remote monitoring and control.

Parks Associates finds that 43 percent of U.S. MDU residents report using smart home devices, including a mix of property-provided devices, and devices the resident purchased at retail.

From the article, "Tech Enabling New Apartment Experiences".

Previously In The News

One man accidentally gained access to thousands of robot vacuums, exposing the AI cyber nightmare risk facing millions of Americans

Millions of Americans are increasingly welcoming these internet-connected devices into their most intimate spaces. Roughly 54 million U.S. households had at least one smart home device installed as of...

Streaming Could Lead to Better Ads, Enhanced Experiences

Streamers already offer a lighter ad load than linear TV – 4-8 min/hr. vs. 17 min with linear; but according to Parks Associates, 44 percent of consumers still feel there are too many ads. From the...

TechSee Introduces Integrated Visual AI to Sophie Live, Drastically Improving Complex Service Interactions

"With more than half of DIY users reporting setup or connectivity issues, it is clear that complexity remains a major barrier to smart home adoption," said Elizabeth Parks, President at Parks Associat...

Home Entertainment Forecast 2026: Streaming Flexes Its Muscle, Transactional a Critical Revenue Bridge

In an added flourish to Netflix’s year, the service beat out Prime Video after three years at No. 2 on Parks Associates’ “Top 10 SVODs by Subscribers” chart. The pervasiveness of streaming is u...