Over-the-top video is taking over connected devices around the globe. According to research from the Parks Associates, there are more than 200 OTT services in the U.S. market alone, and there are over 500 operating throughout Europe. In the US, over 53% of the broadband households subscribe to both a pay-TV service and at least one OTT video service. In addition to the streaming services, it is estimated that 300 hours of video are uploaded to YouTube every minute.
From the article "Tackling the Video Revolution — How AT&T, Verizon, Sprint & T-Mobile Are Investing in Video" by Matt Lopez.
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The report also revealed that 29% of consumers would rather watch a live stream of an event than attend the event itself, and that a third of 18-24 year-olds share deeper connections with online video...
More than 40 percent of U.S. broadband households now own a Connected Health product, up from 37 percent in 2016 and 33 percent in 2015, notes tech research consultancy Parks Associates. That rep...