Providing market intelligence for more than 35 years

In The News

Survey: 74 percent of adults plan to purchase a health and fitness device in the next year

Almost two years ago, the CTA, in conjunction with Parks Associates, published a report that found the wellness products market generated around $3.3 billion in 2013 and will increase to more than $8 billion in 2018 through product sales and software and service revenues. 

From the article "Survey: 74 percent of adults plan to purchase a health and fitness device in the next year" by Aditi Pai.

Previously In The News

The Idiocy of Things Requires an “Information Habeas Corpus”!

The public is awakening to the new Orwellian threat of big data while acknowledging all its potential benefits. We do not need many of the products promoted for profit in the Internet of Things. New s...

Multifamily Roundtable Session to Highlight Generational Characteristics on Tech

To present the content for this session, the TecHome Builder Summit is bringing in one of the leaders in home technology research. Tom Kerber, the director of IoT strategy for Parks Associates, will b...

Nearly Half Of Homebuyers Want Smart Homes

This survey was conducted by Parks Associates on behalf of the Coldwell Banker brand within the United State, June 6 to 9, 2016 through a third party via an online omnibus product. The survey was cond...

Does ‘Move-In Ready’ Now Mean Smart-Home Technology?

The study, conducted by Parks Associates on behalf of Coldwell Banker in early June, gathered opinions from 1,250 adults, 801 of whom own at least one smart home product. While survey respondents spec...