Providing Market Intelligence for 40 Years

In The News

Super Bowl 50: Don’t Buy A New TV, CBS Not Offering Ultra HD

According to industry analysts Parks Associates, 330 million 4K UHD TVs will have been sold worldwide by the end of 2019. By 2020, almost every TV set in California and New York will be 4K compatible.

So why haven’t CBS and the NFL done something to enhance the viewer coverage? It’s baffling, to say the least. The 2014 FIFA World Cup set a benchmark with Ultra HD coverage. In fact, even NBA TV and the NFL Network caters to Ultra HD coverage (when streamed from a device to the TV).

From the article "Super Bowl 50: Don’t Buy A New TV, CBS Not Offering Ultra HD" by SAI M.

Previously In The News

Report: Broadband Users Will Drive Solar In 2017

That news comes out of a new report from research firm Parks Associates in its 360 View Update: Energy Management, Smart Home, & Utility Programs. In further good news for the solar industry, the repo...

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

Pay-TV services are showing their age as subscribership continues to fall, leading to a projected 76.7 million subscriber decrease by 2024, according to a report by Parks Associates. This drop wou...

Most Broadband Users Still Pay For Television

Fortunately for pay-television providers, Kelling is not alone in what the industry calls “over-the-top” video consumption. According to the market research firm Parks Associates, 81 percent of U.S. h...

Smart Home Evolution: Elephant in the Room

While I’m eager to watch the unfolding evolution of smart home technologies, with mind-blowing features like voice-enabled technology, machine learning, virtual reality, location services, and demand...