Providing Market Intelligence for 40 Years

In The News

Streaming Services Losing Money From Password Sharing

As little kids, we’re taught sharing is caring. And there’s no time that it’s been easier to share than in the digital age, maybe too easy.

At least that’s what some media companies must be thinking with streaming services now taking us out of the prehistoric times of traditional cable. But with streaming comes the sharing of passwords.

According to research firm Parks Associates, Netflix, HBO and other streaming services are losing as much as $500 million this year by not putting a stop to password sharing.

The demo that uses or abuses sharing passwords the most? People ages 18 to 24.

From the article "Streaming Services Losing Money From Password Sharing" by Tony Lewis.

Previously In The News

Survey: Internet Streaming Now Firmly Established in U.S.

More than two-thirds of U.S. internet-connected (a.k.a. “broadband”) households now subscribe to a streaming service such as Netflix and about four out of ten (38 percent) subscribe to more than one s...

New Report Shows Other SVOD Services Creeping Up on Netflix

The report also found that U.S. consumers pay an average of $29 per month for what Parks calls “incremental video-related entertainment beyond pay TV,” and the the biggest chunks of that are movie tic...

Fitness Tracker Industry Awaiting Olympics Windfall

Meanwhile, they'll also have one eye firmly fixed on Apple's smartwatch and devices of that ilk which are slated to overtake the sale of fitness-tracker devices by 2018 with 68 million sales compared...

ONLINE VIDEO ROUND UP: Univision and Facebook Live, Amazon Chime, Comcast Announces XFinity Stream and More

Market research and consulting company Parks Associates' 360 View: Digital Media & Connected Consumers report that claims that 29 per cent of US broadband households get most of their news from social...