Providing market intelligence for more than 35 years

In The News

Streaming media device sales to reach 86 million

Global annual sales of streaming media devices will increase from 30 million units in 2013 to 86 million units in 2019, according to Parks Associates.

The research firm said that last year 13% of US broadband households purchased a streaming media device, boosting adoption to nearly 30%. These included boxes and streaming sticks form companies like Roku, Apple Google and Amazon.

Parks also claimed that by the end of 2019 more than 330 million 4K Ultra HD TVs will be sold globally.

“The number of connected CE categories and devices continues to expand as companies look to disrupt the market,” said Parks Associates president, Stuart Sikes.

“The key priorities for our research are to identify emerging business models, effective partnerships, and engagement strategies that help develop profitable consumer products and services.”

From the article "Streaming media device sales to reach 86 million" by digitaltveurope.net.

Previously In The News

Hulu, Disney+ cracking down on password sharing after Netflix success: Will more streaming services follow?

Cracking down on account sharing could encourage those looking to drop a streaming service to do just that, Sarah Lee a research analyst with Parks Associates told USA Today. From the article, "Hul...

OTT Business Model in 2024 – How OTT Platforms Make Money?

According to the Parks Associates Video Market Tracker, there are 370+ independent Over-the-Top (OTT) providers in the United States in 2024. Besides, 88% of U.S. internet households subscribe to at l...

How much will you pay to stream? ESPN, others test the outer limits as competitors file lawsuit

Nearly half of U.S. households canceled a streaming service last year, according to a study published Tuesday by the streaming media analysis firm Parks Associates, with the aggregate cost of those se...

Lacking Data and Tools: The 8 Barriers to OTT Insights

Parks Associates’ research illustrates the gap between the content performance data that media executives want and what they can access. From the article, "Lacking Data and Tools: The 8 Barrier...