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In The News

Stat Firm Reports Less Than 1% of Subscribers Playing Netflix Games

“Netflix should continue to be vigilant and observant of consumer response as it builds out its still-nascent games portfolio, but I don’t believe it should be overly concerned,” said Parks Associates, a market research and consulting company specializing in consumer technology products, in Addison, Texas.

“Netflix is a company known for streaming video entertainment, not gaming,” Parks observed.
 

From the article, "Stat Firm Reports Less Than 1% of Subscribers Playing Netflix Games." by John P. Mello Jr..

Previously In The News

Wi-Fi Certified Smart Home Designs Offered by Lennar Homes: Assurance of Strong, Reliable Home Wi-Fi

According to Parks Associates, more the 12 million households will have a smart water leak detector, more than 40 million will have a smart thermostat, nearly 50 million will have a smart light bulb,...

Evolution of the 4th Utility: Fixed Broadband

In-home broadband has become "the fourth utility" in United States households, many of which have multiple connected devices and viewing screens. More than 85 percent of U.S. homes have broadband serv...

The VR Experience: Challenges for a Growing Market

The various VR technology approaches present unique user experience issues that current-generation VR headsets have yet to solve. Feedback on the user experience from those who own or have tried VR...

Who's Your Buddy? The Evolution of OTT Video Partnerships

Due to the increased competition and number of partnerships, OTT video service penetration will increase by more than 85 million households from 2017 through 2022, Parks Associates has estimated, and...

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