Providing Market Intelligence for 40 Years

In The News

Spain Leads European Cord Cutting Rates - Study

Around 16 percent of Spanish pay-TV households subscribed to pay TV for the first time last year, according to a report entitled "Connected Consumer in Europe" from Parks Associates. Even so, the country's broadband households still exhibit high incidences of cord shaving, cord cutting, and "cord nevers", said the report, with Spain actually exceeding the US in percentage of cord cutters and broadband households that watch online video. In the other surveyed countries – the UK, France and Germany – the incidence of cord cutting is far lower than in the US, said the report.

From the article "Spain Leads European Cord Cutting Rates - Study" by www.telecompaper.com

Previously In The News

Why Cell Phone Service From Your Cable Company May Make Sense

"Plans from Xfinity Mobile and Spectrum Mobile are generally much less expensive than comparable plans from the major mobile brands," says Kristen Hanich, senior analyst at the market research firm Pa...

How to Decide If Cord Cutting Is Right for You

This lack of local channels is one reason that more households are using antennas, pulling in free over-the-air high-definition signals. In fact, Parks Associates, a research firm, estimates that one-...

Google Chromecast Bests Apple TV In Sales, Researcher Says

According to a Parks Associates report, Roku was the leading video streaming device in the U.S. followed by Chromecast and Apple TV in 2014. "The research finds Roku is still the leading brand with...

Video Entertainment Spending Drops in the US

According to the research firm, there has also been a decline in multiplatform usage among households, as use rates on individual screens declined despite the fact that overall video viewing has held...