Providing Market Intelligence for 40 Years

In The News

Spain Leads European Cord Cutting Rates - Study

Around 16 percent of Spanish pay-TV households subscribed to pay TV for the first time last year, according to a report entitled "Connected Consumer in Europe" from Parks Associates. Even so, the country's broadband households still exhibit high incidences of cord shaving, cord cutting, and "cord nevers", said the report, with Spain actually exceeding the US in percentage of cord cutters and broadband households that watch online video. In the other surveyed countries – the UK, France and Germany – the incidence of cord cutting is far lower than in the US, said the report.

From the article "Spain Leads European Cord Cutting Rates - Study" by www.telecompaper.com

Previously In The News

More than 50% US broadband households subscribe to both pay-TV, OTT video service

New consumer research from Parks Associates shows that 53 percent of US broadband households subscribe to both a pay-TV service and at least one OTT video service. According to the ‘OTT Video & TV...

Netflix Is King Of Paid Streaming, Study Says

Netflix beats all its streaming-video rivals both on number of members and success rate of keeping them signed up, a new study said Thursday. But the rest of the over-the-top market doesn’t need to...

NAB Puts The Future Focus On OTT In Vegas

In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...

Amazon Takes On Netflix With $8.99 Monthly Video Streaming Service

Netflix is by far the biggest online streaming video service. Last week, researcher Parks Associates estimated that about half of all U.S. households with a broadband Internet connection subscribed to...