Providing market intelligence for more than 35 years

In The News

Sony Unveils Slew of New PlayStation Titles

"A lot of enthusiasts are looking forward to the PS4 VR, so it should be a hit during the holiday season," noted Brett L. Sappington, director of research at Parks Associates.

Sony's VR offering also has the potential to bring some PC gamers back into the fold.

"The console market has started losing out to computer-based game play. Computer games are on the ascendance and console sales have been flagging," Sappington told TechNewsWorld.

"PC-based VR takes a real beefy computer so there's a good chance the console will take the early lead in the VR world," he said.

From the article "Sony Unveils Slew of New PlayStation Titles" by John P. Mello Jr.

Previously In The News

Monetising OTT: The Key Factors

Speaking in a presentation at Broadband World Forum entitled Making money in the new world of video, Brett Sappington, he said that there had been a rush to OTT in the last few years. In the US, for i...

Netflix raises prices on U.S.-based plans

Beyond its immediate effect on subscribers, the price increase foreshadows a future in which the streaming video market is dominated by a handful of players that have captured the majority of a family...

You don’t have to feel guilty about sharing your TV log-in

Last year, research firm Parks Associates found that 16 percent of U.S. households with broadband admitted either borrowing video log-ins or sharing their own credentials. For many people under 40, sh...

Roku pushes into the audio wars with $200 speakers made just for your television

The firm has built a reputation for inexpensive, simple television accessories and leads Amazon’s Fire TV, Google’s Chromecast and the Apple TV in the U.S. market, according to research company Parks...