Providing Market Intelligence for 40 Years

In The News

Someone Just Bought Your Smart Home. Did They Get Your Data, Too?

There's a wide range of devices to be aware of when you move in to a smart home, including door locks, alarms, security cameras, garage-door openers, lighting systems, smoke detectors, and irrigation systems, as well as modems, gateways and hubs that tie them all together. Large appliances like refrigerators, washers and dryers also increasingly are connected.

Though less than 20 percent of U.S. homes have these kinds of things built in, adoption is growing from the high end of the market, according to research company Parks Associates. Parks estimates 32 percent of homes larger than 3,000 square feet (278 square meters) have at least one smart product.

From the article "Someone Just Bought Your Smart Home. Did They Get Your Data, Too?" by Stephen Lawson.

Previously In The News

DIY smart home security devices twice as attractive than professional services

People are twice more likely to buy individual smart locks, doorbells and security cameras than sign up for a professional home monitoring service. That's the findings of a new report from security re...

NAB Puts The Future Focus On OTT In Vegas

In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...

'Alexa, multiply': Voice assistants show huge growth

Usage of voice-activated assistants such as Amazon’s Alexa and Google Assistant remains relatively low. But it is growing at an impressive rate. In fourth quarter of last year, 12 percent of U.S. b...

Parks: Netflix retains OTT top-spot in the US

“Importantly, all of these services have increased their subscriber base over the past year,” said Parks Associates. “The top five OTT services have stayed consistent, primarily through maintaining or...