Providing market intelligence for more than 35 years

In The News

SMB SPENDING ON PHYSICAL AND CYBERSECURITY ON THE RISE

More than half of SMBs are concerned about cybersecurity regarding employees’ home networks, while 21 percent report an increase in need for products and services to protect or monitor the physical safety of the business, according to the latest research from Parks Associates.

“One-third of SMBs have already increased spending on solutions such as voice and video conferencing services, internet access, IT devices, and support, and 37% are likely to purchase cybersecurity services over the next six months,” said Jennifer Kent, VP, Research, Parks Associates. “Managing and securing networks, and supporting the ever-growing portfolio of end-user devices are top priorities, and they are increasingly turning to ISPs for Wi-Fi management, network security, and other value-added services.”

From the article "SMB SPENDING ON PHYSICAL AND CYBERSECURITY ON THE RISE" by SSN Staff.

Previously In The News

Roku's New Streaming Media Players Support 4K And HDR Video

However at least two research firms have reported that Roku is leading the race in the OTT market: Parks Associates said earlier this year that Roku accounted for 30 percent of streaming media players...

OTT Annual Churn Rate Dips Slightly

This suggests that the all-important churn rate for services such as Netflix, Amazon Video and Hulu isn’t fluctuating — with 8 out of every 10 U.S. broadband household that has such a service sticking...

The Smart Money: Demand for Security at an All-Time High

Security system use is particularly common in multi-dwelling properties. Parks Associates research shows that 41% of multi-dwelling unit (MDU) property managers have a security/access system for commo...

How Apple’s Purchase Of Startup Reveals Health Data Strategy

Harry Wang, senior research director for Parks Associates says that Apple is “known to be searching for the next $100 billion opportunity, and the gigantic healthcare industry is ripe for technology d...