In The News

Smartwatch Ownership: Millennials 44%, Non-Millennials 23%

August 20, 2016

Besides smartwatches, other IoT devices win the attention of millennials. In a survey of 1,300 U.S. adults conducted by Parks Associates for Coldwell Banker, 61% of millennials expressed an interest in smart homes.

Millennials have grown up digital and the Internet of Things is simply adding to their internetworking.

From the article "Smartwatch Ownership: Millennials 44%, Non-Millennials 23%" by Chuck Martin.

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Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...

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As Parks Associates’ Eric Sorensen pointed out in a recent column for Fierce Video, consumers are moving to the smart TV as their device of choice for streaming video entertainment, with the firm...

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About Parks Associates

Smartwatch Ownership: Millennials 44%, Non-Millennials 23%

Previously In The News

FuboTV offers 4 UEFA soccer matches via pay-per-view

The U.S. has nearly 300 OTT services to choose from

Could streaming giants start to clamp down on password sharing?

Fox Sports app lands on Vizio smart TVs, adds Fox Weather FAST channel

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