Providing market intelligence for more than 35 years

In The News

Smartphone Owners Five Times More Likely to Use Patient Portals

Smartphone users are significantly more likely to be patient portal users than consumers that do not own internet-connected mobile devices, says a new report by Parks Associates. Twenty-seven percent of smartphone owners regularly engage with patient portals compared to just five percent of non-owners.

"Monthly usage of patient portals is increasing among US broadband households, but 50 percent of US broadband households do not regularly use these online health resources and 23 percent do not use health portals at all," said Harry Wang, Director of Health and Mobile Product Research at Parks Associates.

From the article "Smartphone Owners Five Times More Likely to Use Patient Portals" by Jennifer Bresnick.

Previously In The News

Comcast Pursues Bigger Piece Of Smart Home Market

“First and foremost, we have over the past year and a half focused heavily on disrupting the home security market,” Dan Herscovici, senior vice president and general manager of Xfinity Home, said in a...

Apple Inc.’s (AAPL) Apple TV Is Back In The Game

A report just released by Parks Associates says that Apple TV sales in the U.S. increased by a whopping 50% in 2015 compared to 2014. That's the largest gain of any of the big players and brought AAPL...

Study: Spanish-Speaking Subs More Likely To Pay For TV

“While pay TV penetration has declined among U.S. broadband households, adoption has remained steady among Spanish-preferred and bilingual households over the past few years,” Brett Sappington, Parks...

‘Subscription Fatigue’ Not Slowing OTT Proliferation After All: Research Firm

The popular “subscription fatigue” narrative is that consumers have topped out on the number of over-the-top services they’re willing to pay for and are now in pruning mode. But Parks Associates—wh...