Providing market intelligence for more than 35 years

In The News

Smart Thermostats on the Rise

By the end of this year, nearly half of all new thermostats sold will be internet-connected "smart" devices as more consumers take the first steps toward creating a digital smart home, Greentech Media reports.

Citing new market research from Parks Associates, the website said fully connected homes aren't in the cards for most consumers, but a growing number of them are buying and installing the devices. Buying habits also are shifting as more people buy the thermostats directly from retail stores or through HVAC specialists rather than from utilities.

Smart thermostats, like the Nest, allow homeowners to monitor and control temperatures with their smart phones of other Wi-Fi-connected devices. A variety of similar web-accessed tools are becoming available.

By 2017, Parks Associates predicts the total number of thermostats sold will top 10 million, with smart thermostats accounting for more than half of that, a chart accompanying the Greentech Media report indicates.

From the article "Smart Thermostats on the Rise" by Scott Gibson.

Previously In The News

About 20% of U.S. broadband households get live TV through an antenna, Parks Associates says

The percentage of U.S. broadband households that use digital antennas in their homes increased to 20% near the end of 2017, up from 16% in early 2015, according to Parks Associates. "Increasingly,...

Digital health care: Better than the doctor's office?

Oh, how times have changed. Over this past year of COVID-19 lockdowns, telehealth saw usage by US broadband households jump from 15% to 41% between the second quarter of 2019 and the same period in 20...

The probability of success for ESPN+

Parks Associates analyst Brett Sappington agreed that it will be compelling for some customers, particularly due to content that won’t be available elsewhere like MLS games and some of the college spo...

Cord nevers don't know what they're missing, and pay TV needs to show them, says Parks' Sappington

Brett Sappington, senior director of research at Parks Associates, kicked off the first annual Pay TV Show detailing some of the emerging challenges and opportunities for the pay TV space. He broke...