Providing market intelligence for more than 35 years

In The News

Smart Thermostats on the Rise

By the end of this year, nearly half of all new thermostats sold will be internet-connected "smart" devices as more consumers take the first steps toward creating a digital smart home, Greentech Media reports.

Citing new market research from Parks Associates, the website said fully connected homes aren't in the cards for most consumers, but a growing number of them are buying and installing the devices. Buying habits also are shifting as more people buy the thermostats directly from retail stores or through HVAC specialists rather than from utilities.

Smart thermostats, like the Nest, allow homeowners to monitor and control temperatures with their smart phones of other Wi-Fi-connected devices. A variety of similar web-accessed tools are becoming available.

By 2017, Parks Associates predicts the total number of thermostats sold will top 10 million, with smart thermostats accounting for more than half of that, a chart accompanying the Greentech Media report indicates.

From the article "Smart Thermostats on the Rise" by Scott Gibson.

Previously In The News

What's behind Netflix releasing viewing data? Flexing its muscles.

“Really it’s a chance for Netflix to set the standards and dialogue before the industry does or their competitors do,” said Paul Erickson, an analyst at Parks Associates. From the article "What's b...

On Hunt for Content, AT&T Closes Deal for Chernin’s Otter Media

With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...

Smart TVs: The Entertainment Centerpiece of the Home – Industry Voices: Parks

Amid a slowing economy and the threat of inflation, consumer spending slowed over 2022. Despite this, consumers remained invested in streaming video consumption, with a record-high 23% of internet...

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....