Providing market intelligence for more than 35 years

In The News

Smart Speakers Are Driving Smart-Home Growth

Welcoming attendees to its 21st annual Connections: The Premier Connected Home Conference, which begins today in San Francisco, Parks is forecasting U.S. consumers will buy more than 2.3 billion connected devices between 2015 and 2020, and those consumers "are showing strong preferences for voice as the interface for their devices. Companies in the smart-home, entertainment and connected-car ecosystems are pursuing partnerships that can add voice control to a variety of solutions in the connected home. Voice control is the top trend for 2017 in the IoT and smart home and a main focus of discussion at Connections," said Elizabeth Parks, senior VP.

The new IoT forecasts were presented during the pre-show research workshops, with Parks analysts demonstrating that over 442 million connected consumer devices will be sold in the U.S. in 2020. These sales totals include connected entertainment, mobile, health and smart-home devices. Personal assistant devices, which include speakers with voice control such as Amazon Alexa and Google Home, are the fastest growing category, with a compound annual growth rate of 78.3 percent between 2015 and 2020.

From the article "Smart Speakers Are Driving Smart-Home Growth" by John Laposky.

Previously In The News

DirecTV Wants To Be Next Online Substitute For Cable

But analysts estimate that Sling has racked up fewer than 1 million subscribers since it launched in February 2015. Vue's numbers are harder to get a handle on, but it's not on the list of top 10 most...

40% of U.S. Homes Now Have a Streaming Media Player

The latest research from Dallas-based Parks Associates reveals that almost 40 percent of internet-connected U.S. households now have a streaming media player. As a reminder of how fast the home enter...

19% of US Broadband Homes Cancelled an OTT Video Service in the Past 12 Months

Parks Associates announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 months....

Top 10 Streaming Services Ranked

Sling TV is on its way up and Sony PS Vue is still outside of the top 10 OTT services. Parks Associates released its 2016 top 10 service providers list showing a stable top 5 with indications that all...