Providing market intelligence for more than 35 years

In The News

Smart Lighting Adoption Surges Among US Internet Households

New research from Parks Associates reveals a surge in smart lighting adoption among US internet households, with 13% using smart light bulbs and 6% employing smart lighting control systems.

Parks Associates will hold virtual sessions focusing on connected solutions and consumer experiences, while their Smart Product Market Assessment offers insights into the residential smart lighting market’s key players, purchase trends, and five-year forecasts for smart lights, smart plugs, and smart switches.

Parks Associates’ latest research shows a significant rise in US internet households adopting smart lighting, with 13% using smart light bulbs and 6% utilizing smart lighting control systems.

To explore connected solutions and consumer experiences, Parks Associates will host virtual sessions, while their Smart Product Market Assessment offers valuable insights into the residential smart lighting market’s future with detailed forecasts for smart lights, smart plugs, and smart switches.

From the article, "Smart Lighting Adoption Surges Among US Internet Households" by Dealerscope Staff.

Previously In The News

Why Steve Jobs' Grand Vision for a Breakthrough Apple Product Remains Unfulfilled

While the HomePod is new and the actual speaker appears to be of a much higher fidelity than its rivals, it's not a game-changer. "Apple is in a position that they haven't often been in over the pa...

Operators Should Embrace SVOD to Attract Next Generation

Parks Associates senior director of research Brett Sappington noted that most users of SVOD services like Netflix, Amazon and Hulu are younger (aged 25-34) and have been in their homes less than 12 mo...

Mobile Video Viewing Spiked 55% from 2015-2017, Research Group Says

The shift has come, Parks said, as consumers watch less live video on traditional TVs—60% of all video watching took place on TVs in 2012 vs. just 44% at the end of 2017. Parks’ report is somewhat...

Hulu Adds (Mostly) Ad-Free Subscription Service

Hulu CEO Mike Hopkins chalked up the exceptions to rights held by studios on select series. “They have other commitments that they couldn’t free them up for a complete commercial-free offering,” he sa...