Providing market intelligence for more than 35 years

In The News

Smart Lighting Adoption Surges Among US Internet Households

New research from Parks Associates reveals a surge in smart lighting adoption among US internet households, with 13% using smart light bulbs and 6% employing smart lighting control systems.

Parks Associates will hold virtual sessions focusing on connected solutions and consumer experiences, while their Smart Product Market Assessment offers insights into the residential smart lighting market’s key players, purchase trends, and five-year forecasts for smart lights, smart plugs, and smart switches.

Parks Associates’ latest research shows a significant rise in US internet households adopting smart lighting, with 13% using smart light bulbs and 6% utilizing smart lighting control systems.

To explore connected solutions and consumer experiences, Parks Associates will host virtual sessions, while their Smart Product Market Assessment offers valuable insights into the residential smart lighting market’s future with detailed forecasts for smart lights, smart plugs, and smart switches.

From the article, "Smart Lighting Adoption Surges Among US Internet Households" by Dealerscope Staff.

Previously In The News

People Who Watch More Alternative Video Watch Less Pay TV: Parks

While much research has been devoted to the amount of subscription and transactional video people watch, less attention has been given to the rest of the video ecosystem—the short-form YouTube and Vim...

Donald Trump Livestreams Third Debate On Facebook: A Glimpse Into Trump TV?

"Donald Trump has an audience, he has a message. It’s a matter of: can that sustain an entire network? I think it’s possible that it could," Glenn Hower, senior analyst for media/entertainment at mark...

Netflix, Amazon, Hulu Leading In OTT Subscriptions, Finds Parks

The researchers at Parks Associates have come up with a tally of the most popular over-the-top (OTT) video services as ranked by the number of subscribers. While the numbers are estimates from the fir...

Hulu CEO Believes Live TV Will Help Platform Stand Out From Streaming Crowd

If everything goes according to plan, the package will include major sports and news networks, as well as broadcast and general entertainment cable networks. Local broadcast affiliates are also likely...