Providing market intelligence for more than 35 years

In The News

Smart Light Bulb Owners Turn To Amazon Echo, Google Home

Google Home and most recently Amazon’s Alexa can tell whose voice is talking to it so it can respond to the right person, making the voice assistants even more personally tuned.

Around 11% or so of U.S. consumers own an Amazon Echo or Google Home, making the percentages relatively small but the numbers high. For example, 15 million Amazon Echo devices were sold just last year, according to Parks Associates.

From the article "Smart Light Bulb Owners Turn To Amazon Echo, Google Home" by Chuck Martin.

Previously In The News

On-Demand Tech Support Companies HelloTech, Geekatoo Announce Merger

Geekatoo executive chairman Christian Shelton saw demand for tech services rising as more people add internet-connected devices - such as the smart thermostat Nest or Wi-Fi camera Dropcam - to their h...

Is There Still Time For 2016 To Be The Year Of The Smart Home? Maybe

When it comes to predicting when the smart home will become a mainstream phenomenon, we’ve repeatedly missed the mark. Some of us have enjoyed the benefits—and dealt with the few headaches—of living i...

Ad Blocking Cost Industry USD 41 Bln In 2015

US broadband households watch an average of 3.8 hours of internet video on TV screens each week, accounting for 20 percent of all video viewed on this device, according to research by Parks Associates...

It looks a lot like Amazon wants to hide Alexa inside your web router

“It’s no surprise that the tech giants like Google, Amazon and Samsung have moved into this product category,” says Brad Russell, research director at consulting company Parks Associates. “Home networ...