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Smart Home Devices Working Together Tops Brand Loyalty

This matters, since about a third (32%) of U.S. broadband households already own at least one connected device and a whopping 50% of households intend to purchase one in the next year, according to the research from Parks Associates.

While three-quarters (75%) of consumers planning to buy a smart device say it better work with other products they already have, fewer than 60% of the shoppers consider it important that their next purchase be the same brand as their current products.

From the article "Smart Home Devices Working Together Tops Brand Loyalty" by Chuck Martin.

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Altice USA is also jumping into this game as consumer adoption of smart speakers is on the rise. According to Consumer Intelligence Research Partners (CIRP) data, the US installed base for smart speak...

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In -Home Health Monitoring Market Faces Near -Term Uphill Struggle

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