Providing Market Intelligence for 40 Years

In The News

Smart home devices are 'valuable' to 75% of those who use them

As it turns out, smart home owners are really satisfied customers. Give them a chance to buy a connected device, like a smart thermostat, and nearly 75 percent of them are really happy with what they buy. That's according to a new survey from Parks Associates which looked at U.S. broadband owners and found that once someone put a connected product in their home — the majority were pleased.

From the article "Smart home devices are 'valuable' to 75% of those who use them."

Previously In The News

A new frenemy: Apple is going Hollywood. But it’s been a bumpy ride.

Amazon and Roku both have greater distribution in the U.S. than Apple TV. According to a Parks Associates report from last May, Roku has a 37 percent market share in the U.S., followed by Amazon Fire...

New study finds 75% increase in zero net energy homes

A new study conducted by Parks Associates indicates a 75% increase in the construction of zero net energy homes between 2016 and 2017. The growth is a result of an increase in consumer demand for s...

Sling TV: How Many Subscribers Does It Have?

Parks Associates thinks so. The research group this week issued a study showing that Sling has surpassed the one million subscriber mark, becoming the nation's sixth leading subscription streaming ser...

Self-Driving Cars Could Be $20 Billion Boon to Hollywood

In January, Jennifer Kent, connected car analyst for Parks Associates, said we may also be nearing connectivity in cars that would support video streaming. She projected it would take three to five ye...