Providing Market Intelligence for 40 Years

In The News

Smart Energy Opportunities In The Smart Home

“The analytics, just like the network and all the technology, should just fade away into the background,” says Tom Kerber, Director, Research Energy and Home Controls of Parks Associates. Kerber was speaking to the idea that customers want smart energy features to work in the background, providing comfort and efficiency without having to be in control.

From the article "Smart Energy Opportunities In The Smart Home" by www.viodi.tv

Previously In The News

Women Know What Consumers Want: VCs Need To Wise Up

A whopping 117 million Americans are expected to need assistance with caregiving, according The Caregiving Innovation Frontiers by AARP and Parks Associates. It’s a $42.9 billion market. Yet, perhaps...

WWE's Stephanie McMahon on the Power of Letting Fans Call the Shots

The company is a leader in the streaming market—it launched an OTT (over-the-top) Internet-based streaming service in 2014. According to research firm Parks Associates, the WWE’s service is the fifth...

FuboTV: Why I Like This Stock Better Than DraftKings

Even more pertinent, according to a survey compiled by Parks Associates, 55% of cable subscribers state that live sports is an important factor in why they are staying with expensive cable packages. T...

Roku Shares Skyrocket Due to Impressive Streaming Numbers

So far, Roku has been able to keep its lead as the top video streaming device maker. In May, for instance, research firm Parks Associates said Roku was the market leader in the Internet video streamin...