Providing market intelligence for more than 35 years

In The News

Smart Energy Opportunities In The Smart Home

“The analytics, just like the network and all the technology, should just fade away into the background,” says Tom Kerber, Director, Research Energy and Home Controls of Parks Associates. Kerber was speaking to the idea that customers want smart energy features to work in the background, providing comfort and efficiency without having to be in control.

From the article "Smart Energy Opportunities In The Smart Home" by www.viodi.tv

Previously In The News

TTA’s Week: US Healthcare’s Transforming, Tunstall Gets Rippled, NHS Disabled Care, Tenders

US healthcare starts transforming–what are the opportunities? A ‘ripple’ of a Tunstall partnership, NHS CCGs forcing disabled into care homes, and tenders posted in Scotland and Wales. From the art...

AT&T-Time Warner Deal Could Spur More Mergers, Scrutiny

Beyond that, AT&T also gets revenue by licensing those movies and TV series to other pay-TV providers and subscription Net TV services such as Netflix. "Video and entertainment will remain the key dri...

Pay TV Companies Are Losing Ground To OTA

The latest Parks Associates study is out, and it has more bad news for traditional pay TV companies. Once again, satellite and cable companies are seeing losses. And it’s not just streaming services t...

Brand Preference Steering Consumer CE Purchase Decisions

New Parks Associates research shows the importance of brand preference in consumer electronics purchase decisions, revealing that 71 per cent of buyers last year considered only one brand when making...