Providing Market Intelligence for 40 Years

In The News

Sling TV streaming-video service open for business

The arrival of Sling TV could shake-up the entire pay-TV industry. Many potential cord-cutters remain pay-TV subscribers because they want sports programming. Sling TV is the first offering to include ESPN and TBS and TNT, which also have sports including the NBA.

If consumers flock to Sling TV, which doesn't have live programming from major networks such as ABC, CBS, Fox, NBC and PBS, it could weaken broadcasters' position in negotiations of fees for cable, satellite and online carriage of their signals, said Brett Sappington, director of research at consulting firm Parks Associates.

"If Sling TV is successful without broadcast channels, that could be a real wake-up call to the big broadcasters," he said.

Sling TV is designed to appeal especially to Millennials who may not want pay-TV service, CEO Roger Lynch says. While many younger adult consumers (82%) do have pay-TV service, that's lower than the 87% of older consumers who have pay TV, Parks finds.

From the article "Sling TV streaming-video service open for business" by Mike Snider.

Previously In The News

New Gadgets For Smart Homes

SMART home technology that has long been knocking at doors will settle into the mainstream after rival gadgets and services become hassle-free guests that get along with one another, industry insiders...

BMW’s Vision For A World Of Connected Cars

“We’re moving past the early adopter phase of connected cars,” says Jennifer Kent, a director at Parks. “Most of the usage is still core to the driving experience: Mapping and navigation, maintenance...

TTA’s Week: Digital Health Funding, Execs’ Wish List, ActivePreventive Responds…And Theranos

We compare two major analyses of 2016 digital health funding, note a tender opportunity and an award in UK, and two more chapters of the Theranos Story. The ActiveProtective CEO responds to Reader and...

Amazon & Roku Control Almost 70% of The US Streaming Player Market

We have known for some time now that Roku and Amazon have dominated the United States streaming market. Now according to Parks Associates Roku and Amazon now control almost 70% of the market. This lea...

Phone:
972-490-1113
Mailing Address:
2301 West Plano Parkway, Suite 210, Plano, TX 75075
Expertise
Smart Home: Management and Safety Consumer Electronics Connected Health and Wellness Broadband Small-to-medium Business (SMB) Connected Health
Services
Research Services: Custom and Consulting Research Projects Streaming Video Tracker Security Tracker Smart Home Tracker
Events
CONNECTIONS™ CONNECTIONS™ Summit/CES Smart Energy Summit Connected Health Summit Future Of Video Smart Spaces Upcoming Industry Events
Resources
Press Releases Analyst Blog Parks in the News Connected Consumer Podcast 
About Us
Overview Team Contact Us
Store
View Your Cart

Follow Us to stay informed

© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy

Design & Developed By Agency Partner Interactive