Providing market intelligence for more than 35 years

In The News

Sling TV launches on Fire tablets

The Sling TV app, which is already available on Andoid, iOS, XBox One and Roku devices, and recently became available on Amazon’s Fire TV and Fire TV Stick, can now be downloaded on the Amazon Appstore. Some tablet owners can also use the opportunity to gain access to a free 14-day trial of Sling.

Sling, which is owned by Dish Network, launched in January 2015 as an attempt to target cord-cutters with mix-and-match plans starting at $20 per month. It originally partnered with Maker Studios as part of its $20 “Best of Online TV” package, and it recently launched a new channel with content from Maker’s gaming brand Polaris as part of its “Best of Live TV” package (also $20). It also secured live streaming and VOD rights to Univision’s news, entertainment and sports portfolio.

For connected TV devices, Amazon is slowly gaining traction — recent research by Parks Associates shows Amazon’s Fire TV Stick recently overtook the Apple TV in sales for connected TV devices.

From the article "Sling TV launches on Fire tablets" by BREE RODY-MANTHA.

Previously In The News

Disney intros shoppable streaming TV ads via second-screen – Industry Voices: Sorensen

Parks Associates data shows that the vast majority - 88% of internet households shop online at least monthly. 62% of respondents shop on a mobile phone and 60% shop on a computer monthly. Parks Ass...

America’s Over-The-Air Audience Remains Steady Amid Streaming Era

Per tech research firm Parks Associates, 30% of OTA households prefer to have antennas to watch live news, and 20% prefer them for live TV, sports, and movies. From the article, "America’s Over-The...

Building Grid Resilience Amid Climate Change

According to Parks Associates, there is a strong overlap with security and smart home households and solar panel ownership: 17% of security system owners report also owning solar panels, compared to j...

The Smart Money: 7 Smart Home and Security Trends from CES

Parks Associates hosted the 18th annual CONNECTIONS Summit at CES, bringing industry leaders from the connected home together to share insights and updates on the state of the smart home and security...