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In The News

Sleep Trackers Offer Money Making Opportunity

According to sleep research from Parks Associates, nearly 29 million U.S. broadband households currently own a product that helps them track their sleep quality, representing less than half of the nearly 60 million consumers who report having at least one sleep problem.

Sleep & IoT: Behaviors, Awareness, and Opportunities reveals 51% of U.S. broadband households are interested in buying a sleep tech device. It may be time to add sleep tracking devices to your product portfolio. Take the next step and integrate them with your other home system and you just might have cracked a huge money-making opportunity. 

From the article "Sleep Trackers Offer Money Making Opportunity" by Lisa Montgomery.

Previously In The News

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It's not me, it's Netflix: With password sharing on the block, how to boot your friends

According to a Parks Associates’ 2022 survey, 40% of consumers in U.S. internet households share credentials or use shared credentials, up from 27% in 2019. From the article, "It's not me, it's Net...

Slash Your Monthly Internet Bill: 8 Effective Tips to Save Money

According to recent Parks Associates data, US households spend an average of $116 a month on home internet, which is a sizable chunk of change. Whether you use it for remote work, streaming your favor...

Roku's early success magnifies Blue Apron, Snap failures

Investors are still apparently eager for more as the company continues to pivot toward a services-based model from its current focus making boxes for streaming television—a focus that, so far, has bee...

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