The trend of people freeloading off the Netflix or HBO passwords of paying subs has long been a question facing the industry, and during the Primetime Emmy Awards last year host Andy Samberg even made a joke about it. A study last year by research firm Parks Associates suggested SVOD services would stand to lose upwards of $500 million in revenue in 2015 from the practice.
From the article "Sharing Netflix Or HBO Go Passwords Is Technically A Federal Crime Under 9th Circuit Ruling" by Todd Spangler.
More than 40% of renters surveyed by research firm Parks Associates expect their internet service to be activated at move-in, which is why 60% of multifamily property owners and operators have managed...
Research firm Parks Associates forecasts that the smart home market will continue slow and steady growth, with 102 million smart home device unit sales in 2024, up 8% from 2023. The firm predicts...
In a video interview from CONNECTIONS 2026 in the Silicon Valley, Elizabeth Parks reflects on the evolution of the connected home market, the growing role of AI and why the dealer channel still ma...
“Streaming video and connected TV in particular absolutely tend to outperform linear TV,” said Michael Goodman, a senior contributing analyst with Parks Associates, a Dallas-based market research...
