Providing Market Intelligence for 40 Years

In The News

Security Cameras Lead Smart-Home Adoption

Networked surveillance cameras are leading the adoption of smart-home technology, Parks Associates said in releasing consumer-survey results during ISC West.

Nine percent of U.S. broadband households owned an IP/networked security camera at the end of 2015, and 4 to 5 percent of broadband households bought a networked camera in 2015, Parks said in citing its survey of 10,000 broadband households in the U.S.

From the article "Security Cameras Lead Smart-Home Adoption" by Joseph Palenchar.

Previously In The News

Walmart partners with MGM to boost video-on-demand service Vudu

There are currently more than 200 video services that bypass cable providers and stream content directly to a TV, laptop, phone or game console. That is up from 68 services five years ago, according t...

What Hulu needs to beat Netflix

Loyalty is the name of the game for places like Netflix and Hulu going forward, Callahan says. “It’s much easier to keep a customer than acquire a new one,” he explains. High turnover has been one...

Amazon's New Netflix Competitor Is A Bad Deal For Most People

The benefit is that you can cancel any time you want, and are only committed on a month-to-month basis. This might serve as a good move for Amazon, allowing people to dip their toes into the Prime wat...

Netflix's Subscribers Are Much More Loyal Than Hulu And Amazon Prime's

Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...