Providing market intelligence for more than 35 years

In The News

Samsung is top 4K TV brand in US - research

More Samsung 4K TV sets were sold than any other brand in the US by mid-2015, according to research from Parks Associates. Samsung accounted for 28 percent of 4K TV purchases made within the last 12 months to US broadband homes. Best Buy was the leading retailer, accounting for more than 40 percent of 4K TV purchases. Of the remaining brands, 17 percent of consumers who purchased a 4K TV in the past 12 months bought an LG, 13 percent bought a Sony, and 11 percent purchased a Vizio.

From the article "Samsung is top 4K TV brand in US - research" by Telecompaper Associates.

Previously In The News

Password Sharing Not the Biggest Problem for SVOD Services, Study Says

For movie and TV studios, the big bugaboo is people illegally copying or downloading their IP. For SVOD services, it’s another form of piracy – password sharing, which cost companies $500 million worl...

Roku's New Streaming Media Players Support 4K And HDR Video

However at least two research firms have reported that Roku is leading the race in the OTT market: Parks Associates said earlier this year that Roku accounted for 30 percent of streaming media players...

4K And HDR Won’t Save Apple TV: Here’s How The Company Can Turn Things Around

Who knows? Maybe the Apple TV has appeal. But the numbers show otherwise. According to new data from research firm Parks Associates, 37 percent of all streaming devices in the United States were made...

How Apple’s Purchase Of Startup Reveals Health Data Strategy

Harry Wang, senior research director for Parks Associates says that Apple is “known to be searching for the next $100 billion opportunity, and the gigantic healthcare industry is ripe for technology d...