Providing market intelligence for more than 35 years

In The News

Samsung Boasting A Massive 31% Of Total Market Share Where As LG, Comes In About Only 10%

Samsung is renowned as the leading smartphone seller in the world. However, when it comes to the United States, latest smartphone share figures released by Parks Associates say that Apple is still leading the way.

The research firm adds that Apple currently holds a major share in the market, boasting a solid 40% market share. The same reports also reveal that Samsung has begun picking pace in the same market, boasting a massive 31% of the total smartphone market share. LG, on the other hand, comes in with about 10% of the market share.

From the article "Samsung Boasting A Massive 31% Of Total Market Share Where As LG, Comes In About Only 10%" by www.nationaldailypress.com

Previously In The News

Editor’s Corner—How far can Amazon reach into pay TV?

Parks Associates’ Brett Sappington said during the Pay TV Show, an event produced by Fierce parent company Questex, that Amazon is the only company to get a la carte TV right. On top of that, he said...

Deeper Dive—Nothing’s dying in pay TV, it’s just getting segmented and iterated

In fact, I heard all of those questions posed—some of them multiple times—at our first annual Pay TV Show in Denver a few weeks back. The answers were always nuanced, often vaguely unsatisfying … and...

Integration: The smart home hub killer (Reality Check)

I am glad to report that the smart home market is in rude health. One recent research report from Parks Associates found that 17 percent of US broadband households own an Internet-connected entertainm...

DirecTV Now to hike prices as content fees rise across industry

Brett Sappington, director of research at Parks Associates, said price increases are a leading reason why viewers cancel subscriptions. “Customers don’t like surprises that hurt their pocketbook,”...