Providing Market Intelligence for 40 Years

In The News

Samsung Bespoke Fridge is a Pricey Way to Use Gemini AI for Food Tips

“A ‘smart’ fridge often carries a premium price tag, requires regular software updates, and may raise privacy concerns if it tracks your groceries or eating habits,” researcher Dogan Gursoy told the Wall Street Journal (in an article I wrote). That same article included findings from a 2025 Parks Associates survey of about 4,000 Americans that showed similar skepticism of AI-enabled products, although less so among younger people.

From the article, "Samsung Bespoke Fridge is a Pricey Way to Use Gemini AI for Food Tips" by Sean Captain

Previously In The News

Infographic: WWE Touts Record Breaking 2015

The Top OTT Video Services, as ranked by Parks Associates: Netflix, Amazon, Hulu, MLB.TV, WWE Network, HBO Now, Crunchyroll, NFL Game Pass, TheBlaze, Sling TV. From the article "Infographic: WWE To...

Apple Reportedly Controlled 40 Percent Of The US Smartphone Market In 2015

Apple was the dominant local manufacturer by a comfortable gap between October and December, and now Parks Associates confirm the familiar status quo for the whole of last year. Namely, the research f...

Will TV Networks Cripple Streaming Sites? Time Warner Could Delay Key Shows From Hulu And Other Services

The changes are especially noticeable at Hulu, which is owned by parents of the very television networks — Fox, ABC and NBC — threatened by changes in the way we watch TV. Hulu has set itself apart...

Do YOU give your Netflix password to friends? AI that can track down users who illegally share accounts is unveiled

Synamedia’s new AI isn’t just for small-time fee avoiders. Additional research from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenu...