Parks Associates research finds that by mid-2015, more Samsung 4K TV sets were sold than any other brand. Samsung accounted for 28% of 4K TV purchases made within the last 12 months to U.S. broadband households. Best Buy was the leading retailer, capturing more than 40% of 4K TV purchases. Of the remaining brands, 17% of consumers who purchased a 4K TV in the past 12 months bought an LG, 13% bought a Sony, and 11% purchased a Vizio.
From the article "Samsung and Best Buy are the leading companies for purchases of 4K TV sets" by Dealerscope Staff.
The state of streaming is strong — but consumer sentiment is iffy, and new models are being deployed to fight off churn. Such is the video business described by research company Parks Associate...
Over a third of renters, 41%, expect their internet service to be activated at move-in, according to a new white paper from Parks Associates. “Achieving Turnkey Connectivity: Elevating the Tota...
Today, the average U.S. household with internet has about 17 connected devices. Nearly half of households (45%) own at least one smart home device, according to Parks Associates. From the article,...
A tri-fold smartphone is an overall better two-in-one device than a bi-fold, explained Kristen Hanich, director of research at Parks Associates, a market research and consulting company specializing i...
