In The News

Samsung’s Peacock Standoff with NBCUniversal Shows Power of TV Makers

January 15, 2021

Smart TVs are gradually becoming more common than separate streaming devices. As of the third quarter last year, 56% of households with broadband owned smart TVs while 43% owned streaming devices, according to Parks Associates.

From the article "Samsung’s Peacock Standoff with NBCUniversal Shows Power of TV Makers" by Jessica Toonkel.

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Need help with your TV and smart-home setup? At-home tech support may be the answer.

Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...

Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

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The U.S. has nearly 300 OTT services to choose from

Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

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About Parks Associates

Samsung’s Peacock Standoff with NBCUniversal Shows Power of TV Makers

Previously In The News

Need help with your TV and smart-home setup? At-home tech support may be the answer.

Netflix saw subscribers drop post-lockdown. But Disney+ might not face the same fate

The U.S. has nearly 300 OTT services to choose from

Apple earnings could offer clues on streaming performance

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