There is an increasing install base for 4K: according to research from Parks Associates, among broadband households planning to purchase a flat-panel TV, 59% in the UK, 57% in France, 53% in Spain and 49% in Germany plan to purchase a 4KTV even though content is not yet widely available. This resulted in an average of 54%. Moreover, 17% of such households were planning to buy a flat-panel TV in the next 12 months and over half consider 4K to be an important or very important feature of their next model.
From the article "RTL Nitro Revs Up 4K Broadcast" by Michelle Clancy.
Parks Associates‘ OTT video research finds household spending on subscription OTT video services has held steady for three years, averaging just under $8 per month since 2016. From the article "Has...
While it doesn’t appear that streaming networks are going to crack down on sharing just yet, that could change if revenue from subscriptions decrease. In fact, industry analyst Parks Associates tel...
However at least two research firms have reported that Roku is leading the race in the OTT market: Parks Associates said earlier this year that Roku accounted for 30 percent of streaming media players...
Even among U.S. households with broadband service, newly released market research from Parks Associates found that less than 30 percent of respondents were familiar with where to buy smart-home produc...
