Register

I agree with the Privacy Policy

In The News

Roku Tops US Streaming Device Sales

August 24, 2015

streaming devices

“Google is second with 23%, and new entrant Amazon overtook Apple for third place”, comments Barbara Kraus, Director of Research, Parks Associates.

Amazon’s decision to enter the media streamer business has paid off, according to a study from Parks Associates.

A new Parks Associates report on streaming media devices reports four brands – Amazon, Apple, Google, and Roku – accounted for 86% of all units sold to US broadband households in 2014.

As per the data, around 20 percent of U.S. households possess one or more streaming media players. Importantly, Apple ceded its No. 3 spot to Amazon.com (NASDAQ:AMZN), as the e-tailer jumped in previous year with Fire TV and Fire TV Stick. The market research outlet reported Friday that Apple TV slipped to fourth place on the list of most-sold streaming devices in 2014.

From the article "Roku Tops US Streaming Device Sales."

Previously In The News

Comcast is totally okay with you not having an Xfinity set-top box

“Pay-TV providers want to retain subscribers, so they want to make sure that you stay inside their ecosystem,” says Brett Sappington, a media analyst at Parks Associates. “If you don’t have a reason t...

Need help with your TV and smart-home setup? At-home tech support may be the answer.

Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...

The streaming wars are flooding us with TV

Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".

Apple earnings could offer clues on streaming performance

Consumers get a year of the streaming service for free with purchase of a new Apple device. Converting those users into paying customers might be tricky, said Steve Nason with Parks Associates....

‹
1
2
...
433
434
435
436
437
438
439
...
738
739
›