Register

I agree with the Privacy Policy

In The News

Roku Tops US Streaming Device Sales

August 24, 2015

streaming devices

“Google is second with 23%, and new entrant Amazon overtook Apple for third place”, comments Barbara Kraus, Director of Research, Parks Associates.

Amazon’s decision to enter the media streamer business has paid off, according to a study from Parks Associates.

A new Parks Associates report on streaming media devices reports four brands – Amazon, Apple, Google, and Roku – accounted for 86% of all units sold to US broadband households in 2014.

As per the data, around 20 percent of U.S. households possess one or more streaming media players. Importantly, Apple ceded its No. 3 spot to Amazon.com (NASDAQ:AMZN), as the e-tailer jumped in previous year with Fire TV and Fire TV Stick. The market research outlet reported Friday that Apple TV slipped to fourth place on the list of most-sold streaming devices in 2014.

From the article "Roku Tops US Streaming Device Sales."

Previously In The News

5% of Broadband Users Likely to Cut the Cord in the Next 12 Months

"Many are satisfied with their current provider overall, but these subscribers are aware of the other options available to them and could become actual cord-cutters if their current service does not c...

OTT Video Churn Steady at 19%: Study

Parks Associates attributes a chunk of that OTT churn to consumer experimentation. “These are not free trials but instances where consumers are spending real money to try out new OTT services. One-...

Netflix Leads the Top-10 Subscription OTT Video Services

HBO Now leaped into the top-five for the first time, YouTube Red solidified itself into the top-10 for the first time, and both Showtime and Starz moved up or entered the list compared to 2016. "Wh...

Most Broadband Homes Have Pay-TV and OTT Subscriptions

More than half of all U.S. homes with broadband subscribe to both a pay-TV service and at least one over-the-top video service, according to a new study by Parks Associates. In its OTT Video & TV E...

‹
1
2
...
404
405
406
407
408
409
410
...
738
739
›