Providing market intelligence for more than 35 years

In The News

Roku Thoroughly Beating Out Other Streaming Devices

A new study from Parks Associates has found that more people use a Roku streaming-media player as their online video streaming device than other brands of streaming devices on the market. The survey showed that 9.7 percent of households with a CE device, have Roku as their streaming-media device, which might not seem like much, but that is actually better than any other streaming-media device out there combined.

From the article "Roku Thoroughly Beating Out Other Streaming Devices" by GazetteReview.com.

Previously In The News

Is There Still Time For 2016 To Be The Year Of The Smart Home? Maybe

When it comes to predicting when the smart home will become a mainstream phenomenon, we’ve repeatedly missed the mark. Some of us have enjoyed the benefits—and dealt with the few headaches—of living i...

Ad Blocking Cost Industry USD 41 Bln In 2015

US broadband households watch an average of 3.8 hours of internet video on TV screens each week, accounting for 20 percent of all video viewed on this device, according to research by Parks Associates...

Report: Antenna Only Homes Increase to 15 Percent

While we’re certainly no longer in the days where people had a pair of rabbit ears on top of their TV sets, the use of antennas are making a little bit of a comeback according to a recent report from...

It looks a lot like Amazon wants to hide Alexa inside your web router

“It’s no surprise that the tech giants like Google, Amazon and Samsung have moved into this product category,” says Brad Russell, research director at consulting company Parks Associates. “Home networ...