The Roku Channel is also turning heads. The company's ad-supported channel was named one of the three best ad-based over-the-top services among U.S. broadband households according to Parks Associates, reaching an estimated 56 million viewers last year. Streaming of The Roku Channel grew at an even faster rate than the overall rate of streaming, while monetized video advertising impressions more than doubled year over year.
From the article "Roku Stock Jumps After a Blowout Holiday Quarter" by Danny Vena.
Netflix is also preparing to crackdown on illegal account sharing via new artificial intelligence software, which will be able to analyze which users are logged in and then flag shared accounts. Th...
Hacking concerns are high among consumers, particularly those who own connected devices. Worry that their computers could be hacked, and their broadband connections too, is high, said a new report fro...
That trend, to start making customers pay to access data, dovetails with research found by Parks Associates earlier this year, which noted that new smart home security customers spend about $55, on av...
“Importantly, all of these services have increased their subscriber base over the past year,” said Parks Associates. “The top five OTT services have stayed consistent, primarily through maintaining or...
