Providing market intelligence for more than 35 years

In The News

Roku Still Most Popular Streaming Media Player

Roku is still the most popular streaming media player in the US, accounting for 30% of players sold in the year to March, according to figures compiled by Parks Associates.

According to the research unveiled this week at INTX, Amazon is now running in equal second place with Google, each with 22% of the market, followed by Apple with a 20% share. Together the big four providers of streaming media devices account for 94% of the market, up from 86% in 2014.

From the article "Roku Still Most Popular Streaming Media Player" by www.digitaltveurope.net

Previously In The News

Amazon revamps Ring subscriptions with AI video search

Ring is now the second-largest seller of security systems in the U.S., according to research firm Parks Associates, and it recently became profitable, Hamren told Bloomberg in May — six years after Am...

4 Tips To Make Your PS4 Download Faster

In fact, Parks Associates reported that 18% of American dwellings have at least more than half a dozen smart home devices in 2024. From the article, "4 Tips To Make Your PS4 Download Faster" by Qui...

Parks: 42% of U.S. Internet Households Used Free Ad-Based Streaming Video Service in Past 30 days

New data from Parks Associates found that the use of free ad-based streaming video services is on the rise, with the number of U.S. internet households that used one of these services in the past 30 d...

How to Get Better Indoor TV Antenna Reception

One solution has been to switch from pay TV to streaming alternatives, but in recent years those services have been getting more expensive themselves. That’s a big reason about 20 percent of U.S. hous...