Providing market intelligence for more than 35 years

In The News

Roku's early success magnifies Blue Apron, Snap failures

Investors are still apparently eager for more as the company continues to pivot toward a services-based model from its current focus making boxes for streaming television—a focus that, so far, has been quite successful. Despite competition from industry behemoths like Amazon and Google, Roku enjoys a dominant 37% share of the US streaming device market, according to Parks Associates, up from 30% last year.

The result has been some impressive financial growth metrics. For the six months ending June 30, revenue increased 23% YoY to nearly $200 million. Gross profit margin increased to 38% from 31%, helping the operating loss shrink to $21.2 million compared to $32.6 million in the year-ago period.  

From the article "Roku's early success magnifies Blue Apron, Snap failures" by Anthony Mirhaydari.

Previously In The News

OTT Video Churn Steady at 19%: Study

Parks Associates attributes a chunk of that OTT churn to consumer experimentation. “These are not free trials but instances where consumers are spending real money to try out new OTT services. One-...

Standalone Pay TV Service ARPU Declined 10% From 2016-2018: Research Company

"Traditional pay TV providers (MVPDs) have faced continued subscriber losses due to increasing consumer choice from OTT services, so they are deploying skinny bundles and vMVPD services to create more...

Why Steve Jobs' Grand Vision for a Breakthrough Apple Product Remains Unfulfilled

While the HomePod is new and the actual speaker appears to be of a much higher fidelity than its rivals, it's not a game-changer. "Apple is in a position that they haven't often been in over the pa...

Roku’s Share of Streaming Market Rising, Says Parks Report

As streaming becomes more popular as a way to consume TV programming, Roku is increasing the number of homes in which its devices are used, according to a new report from Parks Associates. In the f...